TV & STREAMING COMMERCIALS
Our team handles the entire commercial production process, from concept development and scripting to filming, editing, and final delivery. We create professional TV and streaming commercials designed to help New Jersey businesses build brand awareness and reach customers across broadcast, streaming platforms, and digital advertising.
Commercial Showcase
Ray Catena Auto Group
For Ray Catena Auto Group, our team handled the entire commercial production process in-house. We developed the concept, wrote the script, hired the voice actor, filmed, edited, and delivered the final commercial ready for television.
The finished 30-second spot showcased 13 Ray Catena dealerships across New Jersey and New York, bringing together multiple locations into one polished commercial designed for broadcast TV and streaming audiences.
TV and Digital Commercial Production FAQs
How much does commercial video production cost?
The cost of commercial video production depends on the scope of the project, including the concept, number of filming locations, production crew, equipment, talent and editing requirements. A straightforward promotional video may require a smaller investment than a television or streaming commercial with actors, custom sets and multiple deliverables. We build each proposal around the goals of the campaign so businesses only pay for the production elements they actually need.
What is included in your commercial video production services?
Our commercial video production services can cover the entire process, from the initial idea through the finished video. Depending on the project, this may include creative development, scripting, storyboarding, filming, lighting, audio recording, drone footage, editing, graphics, music and platform-specific versions. We work with each business to create a production plan that fits its brand, audience and intended distribution channels.
How long does it take to produce a commercial?
The production timeline depends on the complexity of the commercial. A simpler project may move from planning to final delivery relatively quickly, while productions involving multiple locations, actors, detailed scripting or extensive editing require more time. Before production begins, we establish a schedule covering pre-production, filming, editing, revisions and final delivery. Typically, from the initial signing on, turnaround time falls between 3 weeks to 2 months.
Can one commercial be used for TV, streaming, websites and social media?
Yes. A commercial can often be adapted into multiple versions for television, connected TV, websites, YouTube, Instagram, Facebook, TikTok and other digital platforms. We can plan the production around these uses from the beginning, capturing the right footage for different lengths, dimensions and placements. This helps businesses get more value from a single production instead of creating every asset separately. Depending on what's needed, this could increase the price of editing though.