Gabe DaSilva's Add-A-Level Bus Tour Campaign
Industry: Real Estate Investment & Coaching
Services Provided: Organic Promotion, Paid Advertising, Social Media Management, Event Coverage
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Purpose of the Project
The goal of this campaign was to drive awareness, engagement, and ticket sales for Gabe DaSilva’s exclusive Bus Tour Event — an immersive experience designed to educate investors on Add-A-Level real estate strategies by touring active and completed project sites.
About the Bus Tour
Gabe’s Bus Tour is a highly sought-after event for real estate investors eager to learn the step-by-step systems behind his success. From walk-throughs of live renovations to Q&A sessions and networking opportunities, the event is built to deliver unmatched on-the-ground education.
Our Long-Term Partnership
We’ve had the privilege of working with Gabe and his team since November 2023, supporting everything from social media to event promotion. This project was another exciting opportunity to bring Gabe’s message to a wider audience through impactful video marketing and targeted advertising.
What We Delivered
Organic Promotion
We launched a multi-week content rollout to organically build buzz and generate interest across platforms.
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18-day promotion starting from May 1
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Organic video content
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IG Story series running every other day
Paid Advertising
A retargeting and conversion-focused ad strategy was deployed across social channels.
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Custom audiences based on website visits and past engagements
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Rolled out Awareness Campaign 2 weeks before the event
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Started the Retargeting Campaign 12 days before the event for conversions
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Real-time performance optimizations
Event Coverage
Our team was on-site with three videographers, each capturing unique angles of the day.
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🎥 15 social media clips created for Amanda
🎥 30 social media clips created for Gabe
🎬 1 full event recap video
Each piece of content was tailored to highlight key teaching moments, emotional beats, and the value-packed atmosphere of the event.
RESULTS
274
LINK CLICKS
8,981
VIEWS
6,591
REACH
$0.61
COST PER LINK CLICK
19
WEBSITE SUBMIT APPLICATIONS
$10.13
PER WEBSITE SUBMIT APPLICATION
$364.44
TOTAL AD SPEND